PERSONAL INFORMATION WE COLLECT
When you visit the Site or open the app, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site and the App, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site and the App. We refer to this automatically-collected information as “Device Information.”
- “Log files” track actions occurring on the Site and the App, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site and the App.
Additionally when you make a purchase or attempt to make a purchase through the Site or the App, we collect certain information from you, including your name, billing address, payment information (including email address). We refer to this information as “Order Information.”
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site and the App (including processing your payment information, and providing you with invoices and/or order confirmations).
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and the App, and to assess the success of our marketing campains and App functionalities).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Netlify to power the Site--you can read more about how Netlify uses your Personal Information here: https://www.netlify.com/privacy/. We also use Mailgun to facilitate the exchange of emails, including payment confirmation on orders placed through the store. We also use Google Analytics to help us understand how our customers use the Site and the App--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
The App also shares information related to the Amazon Mechanical Turk platform with review platforms, such as requester and HIT IDs with Turkopticon -- https://turkopticon.ucsd.edu, Turkopticion 2 -- https://turkopticon.info/.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
- FACEBOOK - https://www.facebook.com/settings/?tab=ads
- GOOGLE - https://www.google.com/settings/ads/anonymous
- BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
When you place an order through the Site or the App, we will maintain your Order Information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions or concerns, please contact us by e-mail at firstname.lastname@example.org